Royal Tokaji is a prestigious and legendary Hungarian wine brand that has gained hundreds of international awards for its quality. In order to enhance the presence of the wine, Royal Tokaji created a gift box designed to package its Blue Label (Europe / Asia) and Red Label (US).
"The design brief was to create a box that communicated the wine’s brand DNA and values whilst driving retail sales on a global scale. The box needed to retain a classic look with a luxurious finish, yet impart a modern exciting visual to attract new followers to the brand."
MirriNor was the perfect choice for this premium wine. The metallised packaging board grabs the attention of many buyers. Read more about Royal Tokaji using MirriNor.