Mirri, a division of Celloglas, has gained HP Indigo certification on the innovative Mirri Pak Silver range. Mirri is a world leading brand of metallic paper and board engineered to produce an ultra-smooth, mirror finish. Mirri is widely recognised by designers, retailers and brand owners as a tool to communicate quality, innovation and brand category leadership.
The newly certified Mirri substrate ‘Mirri Pak for HP Indigo’ is available in three weights 12pt/220gsm, 16pt/280gsm and 18pt/300gsm. All weights passed with three stars for ink adhesion, printability and runability.
Mirri Pak for HP Indigo is a metallic substrate for graphical applications, providing a premium finish for a wide range of campaigns and products such as packaging, social stationery and gifts, premium direct mail, event invites, promotional items, photo books, and short run book or magazine covers. The digital element offered by this new Mirri product also allows for personalised print, which is a growth area.
Mirri Pak for HP Indigo is also certified for use with Color-LogicTM. The Process Metallic Color SystemTM by Color-Logic is a patent pending technology which empowers printers, brand owners, corporations, and their advertisers the ability to differentiate themselves and their clients in their printed marketing collateral.
Richard Gillgrass, Managing Director for Mirri and Celloglas, commented
“Mirri Pak for HP Indigo is set to be an important part of the Mirri range, it’s early days and sales are already very encouraging on a global basis”.
Richard added; “Mirri Pak for HP Indigo has a speciality formulated primer coating, making it suitable for the HP Indigo range. This major innovation is one of a number of projects that we have been working on recently and we are very proud to be one of very few metallic substrates that have been certified”.
Mirri Pak for HP Indigo is also certified for use with Color-LogicTM. The Process Metallic Color SystemTM by Color-Logic is a patent pending technology which empowers printers, brand owners, corporations, and their advertisers the ability to differentiate themselves and their clients in their printed marketing collateral.
All three weights have been certified for HP Indigo presses 5000, 5500, 5600, 7000, 7500 and 7600 through the speciality media evaluation process. Certificates are available on request from Mirri, a division of Celloglas, for more details or samples go to www.mirri.co.uk or www.legionpaper.com/mirri-pak
Mirri Pak for HP Indigo is distributed in North and South America exclusively by Legion Paper.