Hello From Near and Far
The National Stationery Show is now only 6 days away! We are excited to see the post cards begin to gather in New York from all over the world. Don't miss out in collecting a set of post cards at the Show beginning May 17th - May 20th. Stop by any of the participating booths to begin the scavenger hunt with a guide. Stay tuned as we post more information on the blog, facebook and twitter.
Greetings from: Farewell Paperie from Seattle using Colorplan, Bruno Press from Minnesota using Lanaquarelle, Maginating from San Diego using Sirio Ultra Black, Gilah Press from Baltimore using Rives BFK Tan.
Greetings From the Stationery Show Post Card Project
It's that time again for the 5th annual National Stationery Show project.
Organized by Flywheel Press and sponsored by Legion, we are estatic to announce this year will be post cards from around the world. As 23 of our diverse range of fine art papers went out, 23 designers will return them in the style of the location chosen.
As done in the past, attendees of the National Stationery Show will paticiapte in a scavenger hunt to collect the post cards from the booths of the designers. After collecting the set of cards, come by Legions Booth (2774) to store your cards away in the packaging done by Flywheel Press.
The National Stationery Show is right around the corner. Stay tuned on the Legion Blog, Facebook and Twitter for more information as the post cards fly in from around the world.
Greetings from: Seattle, WA by Farewell Paperie on Colorplan, Silver City, NM by Power and Light Press on Stardream, Los Angeles, CA by Iron Curtain Press on Colorplan, Reno, NV by Paper Boat Studios on Curious Metallics
Hush Heath create limited edition Balfour presentation gift set using Mirri
English wine producer Hush Heath Estate has created a limited edition presentation box housing 1 bottle of Balfour Brut Rosé 2010 and 2 Balfour Crystal Glasses. The gift set is sold at £76 and produced in the traditional Balfour brand colours of copper and green.
Balfour Brut Rosé 2010 is produced on the Hush Heath Estate which dates back to 1503. Located in the Kent countryside, Hush Heath Estate is the only English vineyard dedicated to the creation of Rosé sparkling wine.
The presentation box was cardboard engineered by Concept Packaging Ltd using Mirri materials. The box design was printed onto Mirri Pak Ultra 315mic silver material, which was mounted to a 1500mic white lined Smurfit Kappa greyboard. The internal fitment holding the bottle and two glasses was printed on MirriNor.
MirriNor is a silver laminated board that combines a high quality, metallic film from Mirri with a Smurfit Kappa patented microflute corrugated board. MirriNor is a strong, lightweight material. A 2 sided MirriNor 800mic material was used for the presentation box. As it is metallic both sides, the board could be folded to hold the glasses and bottle and reveal a metallic effect throughout, adding to the level of presentation. The MirriNor fitment was printed both sides in Balfour branded colours.
Hush Heath Marketing Manager Hilary Green commented, “We chose Mirri because it’s a fantastic material to communicate the premium nature of this presentation gift pack. The MirriNor fitment inside holds the wine and glasses in place securely and matches the metallic effect on the outer box perfectly, producing an overall sophisticated luxurious result”.
The artwork was processed using Color-Logic at the repro stage, allowing for the metallic colours to be referenced and reprinted on future production runs using the Color-Logic design suite. The box was UV litho printed and varnished inline by Color-logic licensed printer Oriel, based in Hull.
Richard Gillgrass, Managing Director at Celloglas and Mirri commented, “The Balfour Brut Rosé gift box combines two Mirri materials to create a stunning result. Mirri is a popular choice for premium gift packaging across many market sectors including high end drinks, cosmetics and confectionary. This is due to it’s high quality nature and wide range of metallic options available”.
500 copies of the limited edition presentation box were produced and are now on sale via the Hush Heath website shop www.hushheath.com
Creation of Wallpaper* Blue
James Cropper, one of the UK's oldest paper companies, introduces Wallpaper* blue, the new colour developed by creative director Sarah Douglas.
The family-owned company, founded in 1845 and based in the Lake District village of Burneside, is one of the world’s leading producers of coloured and specialist papers, and works with many of the biggest brands in fashion and design – but this is the first time they’ve developed a bespoke paper for a magazine. ‘It’s been a really fruitful collaboration,’ Sarah says, ‘and I’ve loved meeting people who are so passionate about what they do.’
Working closely with current chairman Mark Cropper and his colour specialists, Sarah explored the possibilities of the existing blue, and ended up taking it in a subtly new direction. As she says, ‘The new Wallpaper* paper colour may look at first glance like a dark, almost navy blue, but it also contains a surprising amount of yellow, which gives it added richness and warmth. It feels modern and has a certain austerity, but it’s also a strong colour that to me feels very Wallpaper* and really reflects the strength of the brand.’
The new paper colour is already being used for all Wallpaper* stationery, but there are also plans afoot to launch a range of Wallpaper* notebooks in the same hue: watch this space.